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Newsletter #5 HERiPRENEURSHIP

March 20, 2023

Newsletter #5HERiPRENEURSHIPMarch 20, 2023

BSB831 HERiPRENEURSHIP project

Establishing long-lasting partnerships to upgrade heritage-based offers and create new investment opportunities in tourism and the cultural and creative industries at UNESCO designated areas in the Black Sea basin.

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Partners’ participation to ITB-Berlin 2023

7-9 March 2023 / Messe Berlin

This year ITB Berlin was the international platform, where the HERiPRENEURSHIP experts and stakeholders presented some of the outputs of the UNESCO Heritage Corridor:


  • The sixth pilot routes with the 60 geolocations of tangible and intangible heritage, listed in UNESCO across pilot territories in Greece, Bulgaria, Republic of Moldova, Romania, Georgia and Türkiye
  • The online booking application with advanced search engines for places and related facilities
  • Videos on demand offering new destinations
  • Promotional travel kits with visualization links to the smart applications and pilot locations

During the event, the partners held constructive B2B meetings and discussions with tour operators, tourist enterprises and business representatives focusing on opportunities for potential collaborations through utilization of the ready – to be promoted HERiPRENEURSHIP resources.

ITB-Berlin 2023
More information and pictures from the event through the eyes of the partners!

THE PARTNERS SHARE ABOUT THEIR IMPRESSION AND EXPERIENCE OF THE PARTICIPATION AT THE THE WORLD RECOGNIZED EVENT IN BERLIN:

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Elena Stefan, project manager at the “DANUBE BLACK SEA” University Foundation

"Being part of ITB Berlin is an exciting and empowering experience. The opportunity to showcase a unique project and a UNESCO site, Danube Delta, to a global audience can create a sense of pride and accomplishment. It’s a chance to make a meaningful impact, to raise awareness about cultural tourism, and to empower local communities.”

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Elena Simeonova, cultural expert at UBBSLA

“Participating in the ITB Berlin was an experience reaching new destinations, B2B meetings with potential partners and creation opportunities for partnerships. Amazing time spent around the world for UBBSLA team and stakeholders from Bulgaria and a large international scene to share the results of the #HERIPRENEURSHIP project and to promote our countries and pilot sites".

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Tamar Aslanishvili, Head of International Relations Office of TeSaU

"We presented the two day tour in Georgia – the Wine Cradle country, developed as part of the HERITAGE Experimental Corridor together with the rest audio-visual and promotional materials related to HERIPRENEURSHIP – the online booking app, the promotional video on demand, informative materials, etc."

Heri RO geolocations
#HERIPRENEURSHIP at ITB Berlin 2023

HERiPRENEURSHIP: the UNESCO Experiential Heritage Corridor in the Black Sea Basin,

connects places to visit in the participating countries, offering authentic and multicultural knowledge together with accompanying tourist services available in real time, such as accommodation, transport, catering, souvenirs and traditional products, outdoor and indoor artistic activities, etc.


WHAT WAS DONE BY PARTNERS TILL NOW:

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Online Booking Application

The online booking application is among the multi modal serve set produced as part of the UNESCO Experimental Heritage Corridor.

It has been developed as an advanced search engine aimed to develop exceptional experiences at the 60 locations of tangible and intangible heritage and to offer them into the global market.

The booking opportunities facilitate the potential product buyers to be more closely connected and to touch the impression and uniqueness of the pilot destinations.

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Heritage Experience Inventory

The Heritage Experience Inventory is a unique tourism planning tool which exploits the power of story telling and its expansion to the general public. This tool has been developed as part of the UNESCO Experimental Heritage Corridor to testify the significance of the pilot locations as a joint management system of the heritage resources in tourism.

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Tourism Roadmap in the Black Sea Basin

The Black Sea Roadmap for Tourism is a strategic document to support public institutions and undertakings to improve the regulatory framework in tourism management and operation.

At the same time it promoted the pilot tourist destinations providing a blue print for improving the dialogue between the stakeholders for renewed tourism agenda.

The Online Booking App., the Heritage Inventory and the Tourism Roadmap

are interlinked with the project web based educational and communicational platform www.heripreneurship.eu

Follow the project Facebook page
for more interesting pictures, stories, results and experience within HERiPRENEURSHIP project!

Invitation to the Final International Conference

Dear Colleagues,


We are glad to announce the international conference on Cultural Heritage Entrepreneurship, Cultural and Heritage Tourism, Sustainable, Green and Responsible Tourism, Sustainable Heritage Management, Economics and Sociology, Cultural and Creative Industries, Heritage Interpretation and Communication, Archaeology, History, Ethnology in the Black Sea area will take place on June 8th-9th 2023 in Tulcea, Romania.


The aim of the International Conference “Sustainable Tourism, Heritage Management and the Cultural and Creative Industries: Creating new investment opportunities at places of cultural significance” is to overview trends in tourism, digital culture and heritage entrepreneurship as a driver for socio-economic development, gain a common attitude towards latest challenges in tourism heritage management, also under a climate change perspective, explore the powers of the Cultural and Creative Industries for Sustainable Tourism and develop links among academics, policy makers and practitioners who have common research agendas, disseminate research results from the HERiPRENEURSHIP project and other European projects and initiatives, stimulate new ideas and tools for digital culture, green and responsible tourism, heritage interpretation and cultural communication.

Joint Operational Programme Black Sea Basin 2014-2020
The editor of the material: UBBSLA
Date of publishing: March 2023

Joint Operational Programme Black Sea Basin 2014-2020 is co-financed by the European Union through the European Neighbourhood Instrument and by participating countries: Armenia, Bulgaria, Georgia, Greece, Republic of Moldova, Romania, Türkiye and Ukraine.
This publication was produced with the financial assistance of the European Union.
Its contents are the sole responsibility of the Union of Bulgarian Black Sea Local Authorities and do not necessarily reflect the views of the European Union.